Talent Intelligence
Know what talent you need, where it is, and what would make it move or leave.
Every talent strategy rests on three questions:
- Which profiles does your region or company need most?
- Where in the world are those people?
- And what would make them choose you?
Most places guess. We find out. And we keep finding out, because the answers change as fast as your economy does.
Talent Intelligence comes in three modules. Take one, or all three as a single study.
Demand for talent
What are your most wanted profiles?
The profiles and skills employers need now and in the near future, across sectors, including the effect of transitions such as energy and digitalisation.
Where to find them
Where is that talent?
How scarce each profile is, and where in Europe and beyond it is available and open to moving.
How to attract them
Why would they choose you?
What drives and blocks international career moves, for professionals and their families, and how your place is seen as a career destination, from abroad and by internationals already there.
What you can do with it
- Get employers, government and partners behind one talent agenda, built on the profiles employers collectively need most
- Target campaigns: who to reach, where, and with what message
- Sharpen your employer and place brand for specific groups, not everyone
- Fix the candidate journey, based on what talent expects and how they rate what you offer today
- Steer education, upskilling and reskilling towards the fastest-growing skills
- Make the business case for a permanent talent intelligence function
- Help local service providers in housing, healthcare, childcare, banking and immigration understand what international clients expect
How we deliver it
Quantitative and qualitative research: multilingual surveys and fieldwork into expectations, image and reputation, interviews, cross-tabs by segment, live dashboards and a clear report. We talk with talent and employers, not about them. We take time to get the question right before we answer it. And we use AI where it makes the analysis faster and sharper.
Or as Talent Observatory: the same insight as an ongoing service, so your picture never goes out of date.
Examples: the Twente Talent Study, with 2,589 completed responses. Talent studies for Maastricht Region, Leiden Bioscience Park, Zeeland and Zaanstad, and a nine-country perception study of 1,844 STEM professionals for a coalition of Dutch government bodies.
